Approximately 200 years ago a magical device was created. It could capture real-life images and preserve them on paper. This amazing technology was the early invention of the camera. For the next 150 years, owning a camera was extremely rare. Even having your photo taken was considered a luxury. Due to the cost, photographs were taken infrequently and reserved for only important occasions. Owning a camera was so exclusive, that there are only two known photos ever taken of Abraham Lincoln during his famous Gettysburg Address.

Lifeblink will serve as the personal historical archives for mankind.

Now fast forward to present day. Because of the advances of technology, the camera is now built into almost every electronic device. It is put into every phone, every tablet and every laptop. There are more people using cameras today than that of the human population 100 years ago. Taking a photo has become trivial and meaningless. Hundreds of millions of photos are now taken every day: selfies for Instagram, funny faces for Snapchat, Starbucks drinks for Facebook, and even parking spaces to remind you where you parked at the airport.

But this doesn't mean important moments are not being captured. They still are, but those important memories are being buried and lost amongst a sea of photos that will eventually be forgotten or deleted.

That's why we created Lifeblink. Lifeblink is a free platform that allows users to capture, organize and preserve important moments for family, friends and future generations. Lifeblink is the best solution to saving your memories and preserving your family history.

No platform exists for documenting a person’s legacy and preserving their family history. Social networks are conversational and not historical, so important memories are buried amongst a bunch of meaningless posts, making them impossible to find. Mass storage platforms are missing many important social features, charge storage fees, and important photos are extremely difficult to search. Historical websites are focused on connecting with the past lives and are not concerned with documenting the living.

We are creating new technology for the personal history industry. It utilizes the best features from social media and mass photo storage platforms to document life.

Lifeblink is a free platform that allows users to easily import photos from their computer or capture memorable moments directly from our phone app. Moments are chronologically organized and categorized, making it extremely easy to find and share. Lives can be created and managed for kids or for deceased family members. Our proprietary software automatically builds a person’s family tree and connects them to their ancestors and decedents. Some people even refer to Lifeblink as the Ancestry.com for the living.

We like to think of Lifeblink as the modern version of Wikipedia, but our content is chronological organized, photo driven, and first person curated.

Although there are many mass storage solutions and large social networks, Lifeblink is not directly competing with them. Lifeblink is in the niche memory preservation market, which works with these larger platforms. There are a few minor players such as Timehop, which shows you a memory from a year ago, but that is not the core functionality of Lifeblink. There currently is no leader in the "Personal History" space. Why? People are settling with platforms like Facebook and Instagram as a poor solution to their real needs. Another words, "People don't know what they want until you show it to them." -Steve Jobs. Lifeblink is about to revolutionize how people's lives are remembered. Scrolling through one's Facebook feed through hundreds of meaningless posts just to try to figure out when they got married will be a thing of the past. Our closest competitor would be Wikipedia but since they were built before the social boom, they are missing most of the features that people use today.

Lifeblink has created a set of unique features that will be a benefit to our users (and their companies) and separate our product from our competition.

FEATURES FOR AN INDIVIDUAL:

• Family Tree Intelligence: Lifeblink’s proprietary software automatically connects family members, ancestors and decedents.
• Life Transfer: We allow users to create lives for others, which can be easily transferred. A mother can create a life for her children, capture their milestones, and then transfer that life to the children when they are at a mature age to manage it.
• Forced Categorization: All moments are categorized. This helps to enforce the quality content levels of the site and allows us to track “big data” for advertising purposes. Force categorization allows people to search specific items for historical purposes. As an example, a search for "wedding" will allow a user to see all public wedding photos as well as specific breakdowns of just their family and friends' wedding photos.
• Blink Copy: We make it easy to copy a moment from another person’s profile to your account. This allows users to easily share images without having to ask people to text or email the photo.
• Top 5: User profiles showcase a person’s 5 most memorable moments. Once 5 moments have been added to a life, it unlocks the Blink Calendar feature.
• Life Groups: Allows us to organize lives together with specific historical connections. As an example, we have created a Life Group for the victims of the Orlando Nightclub shooting. Life Groups can be used for sport teams, schools or even funeral homes. Life Groups will eventually be a paid service and revenue stream for Lifeblink.
• Multiple Life Management: Create and manage lives for family and ancestors.

FEATURES FOR A COMPANY:

• Corporate Timeline: Document the company’s milestones, historical photos and employee achievements.
• Embedding Code: Embed the corporate history on the company’s website.
• Employee Profiles: Embed employee profiles on the company’s About Us webpage.
• Advertising Management: Ability to remove or manage the banner advertising on profile page.
• Privacy: Moments can be made public or private for company employees.
• Embedded Life Groups: Company’s can create Life Groups and use the embedding code.

Unlike every startup company who claims their target market is the 7.2 billion people on planet, we decided that is not the correct goal for Lifeblink. Lifeblink's goal is to capture the lives of the 110 billion people who have ever lived along with everyone who will ever be born. At least that is our master plan.

Our market strategy acquisition is to target businesses with professionals who are proud of their achievements. The reachable market in the U.S. consist of 30 million companies which employ 120 million Americans. Our target market strategy is focused on companies with 25+ employees who want to document their achievements and the accomplishments of their company and employees. This market consist of 1.5 million companies which employ 75 million American workers. Our go-to-market strategy will be focused on the 32K companies in the Philadelphia region with an employee reach of 2.1 million people. Our target contacts in companies will be human resources, public relations, and C-suite executives in charge of decision making. We have a targeted goal to acquire 5% of the target market in 5 years which would equate to 75K clients and a reach of approximately 3.8 Million employees.

Lifeblink has also identified other strong  user market:

1. Celebrities
2. Charities
3. Colleges
4. Greek Chapters
5. Towns & Cities
6. Funeral Home
7. Public Schools
8. Sports Teams

Lifeblink generates revenue through advertising. Our users create an endless stream of content and because of our focus on important moments, our user content is higher quality and will produce a stronger value for advertisers. Knowing when someone is graduating from college, having a baby, or getting married is a lot more important than posting a quote or sharing a cat video.

In addition, we plan on charging a fee for a premium version of the platform in the future. Users will pay a yearly fee to get features such as:

1. White Boarded Site
2. Embedding Codes for Content
3. Personal Lifegroup Creation
4. Video Storage
5. AdSense Revenue Sharing

Key Assumptions:

Lifeblink is free for individuals and generates revenue by charging a $99 yearly fee to companies. With our goal to acquire 75K clients, by year 5 we will be generating $7.4 be year.

Risk Disclosure: Actual results may vary from any projection we present.

Lifeblink may provide certain projected results of operations to prospective investors in connection with this offering. Projections are hypothetical and based upon present factors believed by management to influence our business operations. Projections do not, and cannot, take into account such factors as market fluctuations, economy changes, unforeseeable events such as natural disasters, the terms and conditions of any possible financing, and other possible occurrences that are beyond our ability to control or predict. While management believes that the projections reflect the possible outcome of our operation and performance, results depicted in the projections cannot be guaranteed.

Currently, $75,000 has been invested into Lifeblink to support technology development and corporate structure (brand development, legal, accounting). The website (www.lifeblink.com) is fully functional but needs SEO work to generate more exposure to the site. The iOS mobile App (Apple) is 90% complete but needs a few feature upgrades. The Android App development will begin after the completion of the iOS mobile App. Lifeblink will use 25% of the funds raised for its marketing campaign. The remaining use of the funds will go to operational costs such as: legal and accounting fees, server cost, and operational software. 

Reaching our funding goal will help us complete our product and grow our user base.

Risks & Disclosures